{"id":20861,"date":"2025-07-03T11:44:39","date_gmt":"2025-07-03T11:44:39","guid":{"rendered":"https:\/\/blogs.nuformsocial.com\/?p=20861"},"modified":"2025-07-17T09:51:01","modified_gmt":"2025-07-17T09:51:01","slug":"keyword-competition-what-it-is-how-to-analyze-it","status":"publish","type":"post","link":"https:\/\/www.nuformsocial.com\/blog\/keyword-competition-what-it-is-how-to-analyze-it\/","title":{"rendered":"Keyword Competition: What It Is & How to Analyze It"},"content":{"rendered":"\t\t
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Keyword Competition: What It Is & How to Analyze It<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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In the ever-evolving world of SEO, everyone wants one thing\u2014visibility on Google<\/strong>. But as the digital space becomes more crowded in 2025, ranking for the right keywords is no longer just about finding high-volume terms. It\u2019s about understanding keyword competition<\/strong>\u2014how hard it is to rank for those terms\u2014and building a smart, resourceful strategy around it.<\/p>

If you\u2019ve ever felt stuck competing with big-name websites or frustrated by low traffic despite good content, chances are you\u2019ve underestimated keyword competition. The good news? You don\u2019t need expensive tools to analyze it. In this guide, we\u2019ll show you how to evaluate keyword competition<\/strong> and compete effectively<\/strong>\u2014all without paying a single dollar.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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II. What Is Keyword Competition?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Keyword competition<\/strong> refers to how difficult it is to rank on search engines for a particular keyword. It’s a measure of how many others are also trying to target that term\u2014whether through organic SEO<\/strong> or paid ads<\/strong>.<\/p>

High keyword competition usually means:<\/p>

  • Many websites are targeting the same keyword<\/li>
  • Top-ranking pages have high domain authority<\/li>
  • It will take more time and effort to rank<\/li><\/ul>

    Understanding this helps you choose realistic, achievable keywords<\/strong> that can drive traffic to your site faster.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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    III. Keyword Competition in PPC vs. SEO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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    Let\u2019s break it down:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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    In PPC (Pay-Per-Click):<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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    • You bid on keywords to show ads<\/li>
    • Higher competition = higher cost per click (CPC)<\/li>
    • Google prioritizes ads with high-quality scores and relevance<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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      In SEO:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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      • You compete with content instead of money<\/li>
      • High keyword difficulty means stronger competitors (e.g., Healthline, WebMD)<\/li>
      • Requires high-quality content, authority, and strong backlinks<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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        IV. Real-World Example: \u201cManuka Honey\u201d Keyword Breakdown<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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        Search the term \u201cManuka Honey\u201d<\/strong> and you\u2019ll notice:<\/p>

        • The top results include ads<\/strong> from big brands<\/li>
        • Organic results come from high-authority domains<\/strong> like WebMD and NIH<\/li><\/ul>

          This tells us the keyword is highly competitive<\/strong>, both in PPC and SEO. Ranking for it would require:<\/p>

          • Exceptional content quality<\/li>
          • A strong backlink profile<\/li>
          • An established website<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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            V. Why Some Keywords Are More Competitive Than Others<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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            1. Two key reasons drive keyword competition:<\/strong><\/p>

              1. High Search Volume:<\/strong>
                The more people search for a keyword, the more sites want to rank for it. Think of keywords like \u201cbest laptop 2025\u201d or \u201ccredit card comparison.\u201d<\/li>
              2. High Purchase Intent:<\/strong>
                If a keyword indicates the user is ready to buy, businesses will pour in to compete\u2014especially in PPC.<\/li><\/ol>

                Example:<\/strong><\/p>

                • \u201cBuy noise cancelling headphones\u201d \u2192 High competition, high intent<\/li>
                • \u201cHow do noise cancelling headphones work?\u201d \u2192 Lower intent, less competitive<\/li><\/ul><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                  VI. Understanding Search Intent and Competition<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                  Search intent matters more than ever in 2025. Here\u2019s a breakdown:<\/p>

                  Intent Type<\/strong><\/p><\/td>

                  Description<\/strong><\/p><\/td>

                  Purchase Intent<\/strong><\/p><\/td><\/tr><\/thead>

                  Informational<\/p><\/td>

                  User wants to learn<\/p><\/td>

                  Low<\/p><\/td><\/tr>

                  Commercial<\/p><\/td>

                  User researching products<\/p><\/td>

                  Medium-High<\/p><\/td><\/tr>

                  Navigational<\/p><\/td>

                  User looking for a specific brand\/site<\/p><\/td>

                  Medium-High<\/p><\/td><\/tr>

                  Transactional<\/p><\/td>

                  User ready to buy or take action<\/p><\/td>

                  High<\/p><\/td><\/tr><\/tbody><\/table>

                  Generally, the higher the purchase intent<\/strong>, the tougher the competition.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                  VII. How Keyword Competition Is Calculated (Without Paid Tools)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                  Many paid tools use proprietary formulas, but you can estimate keyword difficulty on your own:<\/p>

                  • Check the top 10 Google results<\/strong> for the keyword<\/li>
                  • Look at their domain authority<\/strong> using free tools like MozBar<\/li>
                  • Count their backlinks<\/strong> using Ubersuggest or Ahrefs (free version)<\/li>
                  • Examine content quality: length, structure, relevance<\/li><\/ul>

                    This gives you a pretty clear idea of what you’re up against.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                    VIII. Free Tools to Analyze Keyword Competition<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                    Here are some free alternatives<\/strong> to premium SEO tools:<\/p>

                    1. Google Keyword Planner<\/strong>
                      Shows search volume and PPC competition (High\/Medium\/Low)<\/li>
                    2. Ubersuggest (Free version)<\/strong>
                      Offers keyword difficulty, volume, and SEO metrics<\/li>
                    3. Google Trends<\/strong>
                      Compares keyword popularity over time<\/li>
                    4. Ahrefs Free Keyword Generator<\/strong>
                      Gives KD (keyword difficulty) and suggestions<\/li>
                    5. Moz Keyword Explorer (Limited Free Searches)<\/strong>
                      Shows opportunity and SERP analysis<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                      IX. Manual Methods to Gauge Keyword Difficulty<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                      Don\u2019t have tools? Do it manually:<\/p>

                      • Search your keyword on Google<\/li>
                      • Analyze the top 10 organic results<\/li>
                      • Ask:
                        • Are the pages coming from big websites?<\/li>
                        • Are they optimized (with keywords in titles, headers, meta)?<\/li>
                        • Are there weaker pages (forums, outdated blogs)?<\/li><\/ul><\/li><\/ul>

                          If you spot a gap in content quality or authority<\/strong>, you\u2019ve found an opportunity.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                          X. How to Compete for High-Competition Keywords<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                          It\u2019s not impossible\u2014it just takes time and strategy:<\/p>

                          • Create High-Quality Content<\/strong>
                            Deep, useful, engaging articles always win<\/li>
                          • Use On-Page SEO<\/strong>
                            Add your keywords in title tags, headers, alt text, and body naturally<\/li>
                          • Improve User Experience<\/strong>
                            Fast load time, mobile-friendly design, and clear structure<\/li>
                          • Focus on Relevance<\/strong>
                            Answer user intent clearly and quickly<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                            XI. Targeting Low to Medium Competition Keywords First<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                            If you\u2019re just starting out, target long-tail keywords<\/strong> (e.g., \u201chow to use manuka honey for acne\u201d).<\/p>

                            Benefits:<\/p>

                            • Easier to rank<\/li>
                            • Less competition<\/li>
                            • Still valuable traffic<\/li><\/ul>

                              Once your site builds authority, you can start aiming for tougher keywords.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                              XII. Balancing Keyword Volume and Difficulty<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                              It\u2019s a balancing act:<\/p>

                              • High volume, high difficulty<\/strong>: Tough but rewarding<\/li>
                              • Low volume, low difficulty<\/strong>: Easy but fewer visitors<\/li>
                              • Medium volume + medium difficulty<\/strong>: Best for growth<\/li><\/ul>

                                Use a mix for best results.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                                XIII. Strategies to Improve Your Competitive Edge in SEO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                Want to rank higher even in competitive niches? Try this:<\/p>

                                • Write comprehensive content<\/strong><\/li>
                                • Use internal linking to build topical authority<\/strong><\/li>
                                • Earn backlinks from niche-relevant sources<\/strong><\/li>
                                • Optimize site speed and mobile usability<\/strong><\/li>
                                • Use schema markup<\/strong> for rich snippets<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                  XIV. PPC Keyword Competition Without Paid Tools<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                  Even in PPC, you can gauge competition:<\/p>

                                  • Use Google Keyword Planner<\/strong> to check CPC<\/li>
                                  • Google the keyword and review how many ads appear<\/li>
                                  • Analyze your competitors\u2019 landing pages and ad copy<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                    XV. Tracking Your Performance Against Competition<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                    Once you start targeting keywords, you need to monitor your progress<\/strong>:<\/p>

                                      • Use Google Search Console<\/strong> to track impressions, clicks, and ranking<\/li>
                                      • Check click-through rates (CTR)<\/strong><\/li>
                                      • Identify keywords that are close to page 1 and optimize the<\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                        XVI. Keyword Mapping and Prioritization<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                        Organize your keywords based on:<\/p>

                                        • Buyer journey stages (Awareness, Consideration, Decision)<\/li>
                                        • Keyword intent<\/li>
                                        • Competition and opportunity<\/li><\/ul>

                                          This helps you create a content roadmap<\/strong> that grows your site systematically.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                                          XVII. Common Mistakes When Analyzing Keyword Competition<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                          Avoid these traps:<\/p>

                                          • Only focusing on volume<\/li>
                                          • Ignoring SERP intent<\/li>
                                          • Underestimating competitor authority<\/li>
                                          • Targeting keywords too broad or too narrow<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                            XVIII. Advanced Tactics to Outrank High-Authority Domains<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                            Yes, you can outrank the big players with smart strategies:<\/p>

                                            • Use FAQ sections<\/strong> to appear in featured snippets<\/li>
                                            • Add multimedia<\/strong> like videos and infographics<\/li>
                                            • Conduct original research<\/strong> or include expert quotes<\/li>
                                            • Focus on content freshness<\/strong>\u2014update often!<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                              XIX. How to Scale Your Keyword Strategy Over Time<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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                                              Start with low-competition keywords \u2192 Build content and backlinks \u2192 Move to medium\/high competition over time.<\/p>

                                              Consistency is the secret sauce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                                              XX. Conclusion<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                              1. Keyword competition is the gatekeeper between you and your SEO success. But that gate isn\u2019t locked\u2014it just requires strategy. You don\u2019t need expensive tools or massive budgets to win. With the right blend of smart keyword targeting, content quality, and consistency<\/strong>, even small sites can compete with giants.<\/p>

                                                So don\u2019t fear competition\u2014understand it, measure it, and beat it<\/strong>.<\/p><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                                                XXI. Frequently Asked Questions (FAQs)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                                1. What is a good keyword difficulty score for beginners?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                                Aim for scores between 0-40%. These are usually low-competition and easier to rank for.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                                                2. Can I rank for competitive keywords without backlinks?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                                It\u2019s possible, but rare. Backlinks are a strong ranking factor, especially for competitive terms.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                                                3. How do I know if a keyword is too competitive?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                                Check the top 10 results. If they\u2019re all high-authority, well-optimized sites, it\u2019s probably too competitive.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                                                4. What are some easy-to-rank keyword types?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                                Long-tail keywords, question-based queries, and niche-specific terms.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                                                5. How long does it take to rank for high-competition keywords?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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                                                It can take 6\u201312 months or longer, depending on your domain strength and content quality.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

                                                Keyword Competition: What It Is & How to Analyze It In the ever-evolving world of SEO, everyone wants one thing\u2014visibility on Google. But as the digital space becomes more crowded in 2025, ranking for the right keywords is no longer just about finding high-volume terms. It\u2019s about understanding keyword competition\u2014how hard it is to rank […]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[13],"tags":[],"class_list":["post-20861","post","type-post","status-publish","format-standard","hentry","category-keyword-research"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"Manisha Sharma","author_link":"https:\/\/www.nuformsocial.com\/blog\/author\/manisha\/"},"uagb_comment_info":302,"uagb_excerpt":"Keyword Competition: What It Is & How to Analyze It In the ever-evolving world of SEO, everyone wants one thing\u2014visibility on Google. But as the digital space becomes more crowded in 2025, ranking for the right keywords is no longer just about finding high-volume terms. 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